The ability for a business to respond to new opportunities, unplanned and unexpected events, in real time has become a common challenge for organisations today. These companies are being driven by strong trends such as rising customer expectations, easy access to competitor services and shortening business cycles. Simultaneously organisations also need to make more efficient use of their assets as fuel costs rise, margins shrink and economic conditions continue to worsen.
Dynamic scheduling, an opportunity to create competitive advantage
A response to today's harsh business environment is to implement "dynamic scheduling" and with it create a new form of competitive advantage. Implemented in the right way this will almost certainly be entirely unique to your industry. Dynamic scheduling allows companies to respond fast to new opportunities and continuously optimiz e the use of resources in the face of unplanned events such as breakdowns, staff illness and traffic delays. Dynamic Scheduling can be widely applied in all transportation sectors and where there is a large mobile workforce or mobile resources.
Companies deploying Magenta's dynamic scheduling solutions are typically improving asset utilization by at least 10% and, in fuel-based businesses, reducing fuel costs by at least 5%.
Dynamic scheduling can be exploited in many ways to create competitive advantage, examples include:
- To be the fastest, be the cheapest or be the highest quality depending on how goods or services are positioned and priced;
- Individual orders can be assigned their own individual priority;
- To bring more "human touch" to how your staff are scheduled, factoring needs such as home locations, skills, flexible hours, preferred working hours, etc, fully in the scheduling decision. In industries where staff turnover is high, and consequently service experience suffers, dramatic reductions in staff turnover can be made;
- Fuel based business has an ability to respond to real time events, even with highly complex constraints, and optimize transport decisions.
There are a wide range of industries which are now seeing the need for dynamic scheduling, including transportation, manufacturing, appliance repair, healthcare, shipping and emergency / disaster relief services.
Magenta – technology for dynamic scheduling
Magenta is focused exclusively on providing solutions for dynamic scheduling. We offer two options:
- Maxoptra dynamic scheduling – a powerful, easy to implement and use, dynamic scheduling solution.
- Customised dynamic scheduling – dynamic scheduling, designed and built especially for your company




